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Core service

Product Strategy & UX/UI Design

Decide what to build before you pay to build it.

Discovery, scoping, and interface design that turn an idea into a clear, buildable plan — with prototypes you can test before committing to a full build.

Overview

The most wasteful software is the software nobody needed. Discovery is the cheapest phase to be wrong in, so we spend real time there — mapping the users, the workflow, and the constraints — and come out with a clear scope and a working prototype. Clients regularly leave discovery having cut a third of the original feature list, which more than pays the phase back.

What's included

  • Product discovery and requirements definition
  • MVP scoping and release planning
  • UX research, user flows, and information architecture
  • Interactive prototypes
  • UI design and design systems
  • Technical feasibility assessment

How the engagement runs

  1. 1

    Stakeholder and user research

    Structured interviews with the people who will use and operate the system, so requirements come from evidence rather than assumption.

  2. 2

    Scoped roadmap

    A prioritized feature set split into releases, each with an effort estimate you can plan around.

  3. 3

    Interactive prototype

    A clickable version of the core flows — enough to test with real users and align stakeholders before development starts.

  4. 4

    Design system foundation

    Typography, color, spacing, and component specifications documented so implementation matches intent.

What you get out of it

  • A scoped, prioritized roadmap instead of an open-ended build
  • A prototype to test with users before writing production code
  • Clear priorities on what ships first and what waits
  • Design handed over as a system, not a pile of screens

This is a good fit when

  • You have an idea and no reliable sense of what it takes to build
  • Stakeholders disagree on what the product actually is
  • A feature list has grown past what any budget supports
  • You want to validate demand before committing to a full build

Typical stack

  • Figma
  • User research
  • Prototyping
  • Design systems
  • Analytics

Ways to buy this

  • Discovery SprintAgreed before we start1–2 weeks · Fixed fee
  • Fixed-Scope BuildAgreed in writing, then fixed4–16 weeks · Milestone-billed
  • Dedicated TeamReserved capacity, agreed monthly3 months minimum · Monthly retainer
  • Care & Support RetainerRolling monthly, cancel any timeRolling monthly · Monthly retainer

Every project is worked out from your requirements — how we work with you.